About Me

Hi! I'm Danielle and when I am not tending to my rooftop garden, swiping left and right, or enjoying drinks with friends around Brooklyn, I am expressing my creativity through fashion, photography and many other projects that ignite my passion and unique sense of style. Growing up in Miami, Fl I was constantly stimulated by the arts, music, and vibrant latin culture.

Over the years, I have developed a knack for challenging the norm, capturing the unexpected and paving my own path.  With these characteristics and capabilities, I have taken on many roles in my creative career from merchandising and sales with two top industry leading denim brands, to photographing brand content for jewelry, hat and lingerie brands, to consulting on small business entrepreneurial efforts in the fashion industry. My extensive background in fashion allows me to not only predict cyclical trends and understand consumer psychology, but create my own. 

Additionally, I have experience in marketing, production, graphic design, sales and photography - allowing me to think of a full picture when presenting a brand to the market. I have worked cross functionally and collaboratively with production, design, merchandising and planning teams to deliver a holistic approach to sales. I have helped to increase profitability for online, wholesale, and specialty retailers both domestically and internationally. With my aptitude for creative vision and direction, I have also helped companies achieve and execute their unique sense of brand through visual merchandising, social media content and marketing materials.